An outside view, written down and argued.
Founders and leadership teams make commercial decisions with incomplete information and little time: which market to enter next, whether to hire a marketing team or use suppliers, which channels deserve the budget. An independent adviser helps by asking the uncomfortable questions and putting the options side by side.
We work in two ways. Diagnostic projects look at a specific question over a few weeks and end with a written recommendation. Advisory retainers give you a standing adviser who joins regular reviews and is available between them.
Our advice is practical and specific to your situation. It covers marketing, communication and go-to-market questions. It does not replace legal, tax, accounting or investment advice.
Areas of advice
Questions we help answer.
Go-to-market planning
Target segments, offer, channels and sequence for a new product, market or country, with a first-year plan and budget.
Marketing audit
A structured review of your current marketing: messaging, website, channels, tools, spend and results, with prioritised recommendations.
Offer & pricing structure
How your services or products are packaged and presented, and how that affects conversion and average deal size.
Marketing organisation
Which roles to hire, which to outsource, how to brief suppliers and which metrics each should own.
Sales & marketing alignment
Lead definitions, hand-off rules and shared reporting between marketing and sales.
Monthly advisory
A standing monthly review with leadership, plus written feedback on plans, briefs and supplier proposals.
Engagement details
How consulting engagements run.
- Diagnostic
- Fixed-fee project over four to twelve weeks, ending with a written report and a presentation.
- Advisory
- Monthly fee or a prepaid block of hours, used for reviews, calls and written feedback.
- Access
- We work from your documents and data under confidentiality, and interview the people involved.
- Independence
- We do not take commissions from software vendors or suppliers we recommend.
- Scope
- Business and marketing advice only. Not legal, tax, accounting, financial or investment advice.
Next step
Have a decision to make?
Send a short description of your project. You will receive a written proposal with scope, timeline and fee within two business days. There is no charge for this.
Request a proposalor write to contact@noostro.com